Chief Operating Officer
Catherine is a serial entrepreneur, mentor, consultant, and writer. A graduate of The University of Western Ontario Master of Arts program, she started her career in marketing in the entertainment industry before finding her home in management. Catherine has been a successful retail store manager, sales manager, hiring manager, and training manager.
On the entrepreneurship side, Catherine founded and built FitIn, a marketplace-enterprise software solution for the fitness and wellness industry. She has also supported small business owners in a consultant capacity for over 25 years, most recently as a fractional COO. This wide experience plus her talent for growing and organizing teams with “excellent bedside manner” is what makes Catherine such an effective leader.
Catherine is a long-time lover of running, has competed in kettlebell competitions as well marathons, and has her Grade 4 sash in Wing Chun Kung Fu. Most recently, she returned to her musical roots, learning to play the ukulele and now the guitar. No garage band auditions are planned as yet, but she’ll keep you in the loop.
Pronouns: she/her